# The Agentic Commerce Playbook: Volume 1

The way shoppers discover and buy products is changing fast, and AI is leading the charge. As answer engines and autonomous agents reshape the path to purchase, retailers face a new frontier: **agentic commerce**.

In _The Agentic Commerce Playbook: Volume 1_, uncover what this shift means for your brand—and how to get AI-ready before your competition does. This beginner’s guide breaks down the essentials so you can adapt, optimize, and thrive in the era of AI-driven discovery.

Inside, you’ll learn:

- How AI search is shifting discovery from SEO to AEO, collapsing the funnel and transforming shopper behavior.
- What makes product data “agent-ready” and how to enrich it for AI visibility.
- Where to start optimizing your catalog and backend systems to deliver on your brand promise.

Download your free copy today and take the first step toward mastering agentic commerce!

[Get the Ebook](https://go.fabric.inc/whitepaper-the-agentic-commerce-playbook-volume-1)